Public technology profileFresh scan

skift.com

Our latest scan of skift.com detected 40 technologies across 15 categories. The strongest signals include AdRoll, AdRoll CMP System, Cloudflare.

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40
Technologies
15
Categories
99%
Avg. confidence
1d ago
Last scanned

Current snapshot

Detected technology stack

Grouped by category · confidence is detection certainty

Analytics

11 detected
Facebook Pixel
v2.9.357
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Global Site Tag
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
Google Analytics
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
Google Analytics 4
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
Hotjar
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
HubSpot Analytics
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Linkedin Insight Tag
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Microsoft Clarity
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Parse.ly
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
TikTok Pixel
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Twitter Analytics
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence

Other

6 detected
PWA
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
UserWay
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Webpack
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Weglot
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
WordPress Block Editor
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
WordPress Site Editor
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

Advertising

4 detected
AdRoll
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Microsoft Advertising
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Reddit Ads
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Twitter Ads
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence

JavaScript frameworks

4 detected
Goober
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
Preact
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
core-js
v3.32.2
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence
jQuery
v3.7.1
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

CMS

2 detected
WordPress
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence
Yoast SEO
v27.7
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

CDN & delivery

1 detected
Cloudflare
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

Frontend

1 detected
Google Font API
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence

Tag management

1 detected
Google Tag Manager
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

CRM

1 detected
HubSpot
First seen Jul 18, 2026Last seen Jul 18, 2026
100%
confidence

Marketing

1 detected
OneSignal
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

Hosting & infrastructure

1 detected
WordPress VIP
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

Performance

1 detected
Yoast SEO Premium
v27.7
First seen Jul 17, 2026Last seen Jul 18, 2026
100%
confidence

Database

1 detected
MySQL
First seen Jul 17, 2026Last seen Jul 18, 2026
80%
confidence

Backend

1 detected
PHP
First seen Jul 17, 2026Last seen Jul 18, 2026
80%
confidence

Publisher intelligence

Advertising ecosystem

Declared direct and reseller relationships from ads.txt and app-ads.txt. These are publisher declarations, not runtime detections.

Declaration files

0/2

ads.txt and app-ads.txt

Direct relationships

0

Reseller relationships

0

Declared systems

0

Counted per declaration file

ads.txt

Not presentHTTP 404
Direct
0
Reseller
0
Systems
0

app-ads.txt

Not presentHTTP 404
Direct
0
Reseller
0
Systems
0

Infrastructure

Network and security

DNS, hosting, TLS and email-security evidence observed during the latest scan. Incomplete lookups remain explicitly unknown.

Transport and email security

HTTPSObserved
HSTSObserved on scanned response
SPFConfigured
DMARCConfigured · quarantine
Certificate issuer
Google Trust Services WE1

Network footprint

Observed host
skift.com
Nameservers
joel.ns.cloudflare.com, rita.ns.cloudflare.com
Resolved IPs
172.66.135.209, 172.66.139.129, 2606:4700:10::ac42:87d1, 2606:4700:10::ac42:8b81
Provider evidence
Cloudflare, Google Trust Services

Site signals

Content and capabilities

Structured data, languages, social platforms and page capabilities observed across the scanned pages.

Languages

en-US

Structured data

BreadcrumbListEntryPointImageObjectListItemNewsArticleOrganizationPersonPropertyValueSpecificationReadActionSearchActionWebPageWebSite

Social platforms

facebookinstagramlinkedinxyoutube

Currencies

USD

Observed capabilities

Responsive viewportApple touch iconGoogle site verificationSearch formEmail formCareers page

7 form elements observed across scanned pages.

Recent technology changes

Observed changes between stored scans, not vendor-confirmed installation dates.

First detected
AdRoll100% confidenceJul 18, 2026, 09:04 PM
First detected
AdRoll CMP System100% confidenceJul 18, 2026, 09:04 PM
First detected
Cloudflare Bot Management100% confidenceJul 18, 2026, 09:04 PM
First detected
Facebook Pixel100% confidenceJul 18, 2026, 09:04 PM
First detected
Goober100% confidenceJul 18, 2026, 09:04 PM
First detected
Google Font API100% confidenceJul 18, 2026, 09:04 PM
First detected
Hotjar100% confidenceJul 18, 2026, 09:04 PM
First detected
HubSpot100% confidenceJul 18, 2026, 09:04 PM
First detected
HubSpot Analytics100% confidenceJul 18, 2026, 09:04 PM
First detected
HubSpot Cookie Policy Banner100% confidenceJul 18, 2026, 09:04 PM
First detected
Linkedin Insight Tag100% confidenceJul 18, 2026, 09:04 PM
First detected
Microsoft Advertising100% confidenceJul 18, 2026, 09:04 PM