Public technology profileFresh scan

nbcnews.com

Our latest scan of nbcnews.com detected 45 technologies across 14 categories. The strongest signals include Adobe Analytics, Adobe Audience Manager, Adobe Experience Platform Identity Service.

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Technologies

Detected technology stack

Grouped by category · confidence is detection certainty

Analytics

8 detected

Adobe Analytics

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Datadog

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Global Site Tag

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Google Analytics

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Parse.ly

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Snowplow Analytics

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

VWO

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

comScore

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Advertising

8 detected

Amazon Advertising

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Google AdSense

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Google Publisher Tag

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Integral Ad Science

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

LiveRamp DPM

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Prebid

v4.43.0

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Rubicon Project

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Taboola

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Other

5 detected

Adobe Audience Manager

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Adobe Experience Platform Identity Service

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

PWA

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

mParticle

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Webpack

First seen Jul 17, 2026Last seen Jul 17, 2026

80%

confidence

JavaScript frameworks

5 detected

Boomerang

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Lightbox

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Lodash

v4.18.1

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

core-js

v3.32.1

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

React

First seen Jul 17, 2026Last seen Jul 17, 2026

80%

confidence

Performance

3 detected

Akamai mPulse

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Cxense

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Piano

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Security

3 detected

DataDome

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

OneTrust

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

DigiCert

First seen Jul 17, 2026Last seen Jul 17, 2026

95%

confidence

Backend

3 detected

Nginx

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Sentry

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Node.js

First seen Jul 17, 2026Last seen Jul 17, 2026

80%

confidence

Tag management

2 detected

Adobe Experience Platform Launch

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Google Tag Manager

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Frontend

2 detected

Conviva

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

JW Player

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Forms

2 detected

Digioh

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Iterate

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

CDN & delivery

1 detected

Akamai

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Frameworks

1 detected

Next.js

v16.2.6

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Marketing

1 detected

Sailthru

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Chat

1 detected

WhatsApp Business Chat

First seen Jul 17, 2026Last seen Jul 17, 2026

100%

confidence

Publisher intelligence

Advertising ecosystem

Declared direct and reseller relationships from ads.txt and app-ads.txt. These are publisher declarations, not runtime detections.

Declaration files

2/2

ads.txt and app-ads.txt

Direct relationships

173

Reseller relationships

120

Declared systems

Counted per declaration file

ads.txt

PresentHTTP 200

Direct: 103
Reseller: 67
Systems: 52

app-ads.txt

PresentHTTP 200

Direct: 70
Reseller: 53
Systems: 43

Representative advertising systems

Top 12

freewheel.tv18 direct · 22 reseller

tremorhub.com16 direct · 8 reseller

google.com18 direct · 5 reseller

indexexchange.com14 direct · 2 reseller

rubiconproject.com7 direct · 9 reseller

telaria.com10 direct · 6 reseller

pubmatic.com13 direct · 2 reseller

appnexus.com6 direct · 6 reseller

openx.com4 direct · 4 reseller

adswizz.com5 direct · 2 reseller

video.unrulymedia.com5 direct · 2 reseller

yahoo.com2 direct · 5 reseller

Publisher declarations are relationship evidence, not proof that every system executed during this scan. Aggregate counts are complete; the displayed systems are a storage-safe representative set.

Infrastructure

Network and security

DNS, hosting, TLS and email-security evidence observed during the latest scan. Incomplete lookups remain explicitly unknown.

Transport and email security

HTTPSObserved

HSTSObserved on scanned response

SPFLookup incomplete

DMARCLookup incomplete

Certificate issuer

DigiCert Inc DigiCert Global G2 TLS RSA SHA256 2020 CA1

Network footprint

Observed host

www.nbcnews.com

Nameservers

Lookup incomplete

Resolved IPs

23.222.81.168, 2a02:26f0:b700:181::2506, 2a02:26f0:b700:19b::2506

Provider evidence

DigiCert, Nginx

Site signals

Content and capabilities

Structured data, languages, social platforms and page capabilities observed across the scanned pages.

Languages

Structured data

@idCollectionPageDatasetImageObjectNewsMediaOrganizationPropertyValueSearchActionWebPageWebSite

Social platforms

xfacebook

Currencies

USD

Observed capabilities

Responsive viewportApple touch iconGoogle site verificationSearch formContact pageBlog

2 form elements observed across scanned pages.

Recent technology changes

Observed changes between stored scans, not vendor-confirmed installation dates.

First detected

Adobe Analytics100% confidenceJul 17, 2026, 09:30 AM

First detected

Adobe Audience Manager100% confidenceJul 17, 2026, 09:30 AM

First detected

Adobe Experience Platform Identity Service100% confidenceJul 17, 2026, 09:30 AM

First detected

Adobe Experience Platform Launch100% confidenceJul 17, 2026, 09:30 AM

First detected

Akamai100% confidenceJul 17, 2026, 09:30 AM

First detected

Akamai mPulse100% confidenceJul 17, 2026, 09:30 AM

First detected

Amazon Advertising100% confidenceJul 17, 2026, 09:30 AM

First detected

Boomerang100% confidenceJul 17, 2026, 09:30 AM

First detected

Conviva100% confidenceJul 17, 2026, 09:30 AM

First detected

Cxense100% confidenceJul 17, 2026, 09:30 AM

First detected

DataDome100% confidenceJul 17, 2026, 09:30 AM

First detected

Datadog100% confidenceJul 17, 2026, 09:30 AM